Samsung still leads European smartphone market6 Aug 2012
Samsung has increased its European market share to 45 per cent, while RIM has found its share in the UK fall to 10.9 per cent, compared to 21.6 per cent at the same point of last year, according to market data company Kantar Worldpanel ComTech.
According to its latest figures, thanks to Samsung’s dominance, Android has retained its place as Britain’s top-selling OS boasting a 59.5 per cent share of phones sold in the last 12 weeks, compared to 4.7 per cent share over the same period in 2011.
It also reported Apple’s customer loyalty in the UK would see its share increase when the new iPhone is released, with 92 per cent of iPhone users reporting that they plan to get another Apple handset when they upgrade.
The company also reported RIM’s falling market share is now down to 10.9 per cent in the UK with Windows Phone’s share of the OS market stable at around 3 per cent.
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